| | NOVEMBER 20164CIOReviewEditorialVOL 4 · ISSUE 6 · NOVEMBER - 2016User experience (UX) design has evolved significantly over the last several years. In the past, UX and web design could almost be used interchangeably. Modern UX, however, goes beyond on-screen design and into a world of device interfaces, functional pursuits, and brand differentiation. UX design is cementing its place as an essential technology for businesses of all shapes and sizes. A user-friendly website, however, is only one part of UX. Companies developing proprietary software and those that invest in mobile apps must consider UX for each additional functionality. Year after year, target markets in an increasing number of industries start to embrace the changing nature of online experiences. Cognitive computing elements and responsive web design are no longer exceptions--they're the rule.As 2016 ramps up, many businesses and technology development departments are refocusing their efforts on the changes taking place in the field of UX. Not only are the latest site designs creating a custom-view based on the user's interface; they're using big data, predictive analytics, and cognitive computing to react to user behaviors automatically. UX designs that put a premium on self-learning are likely to serve as one of the next major paradigm shifts. More devices are connecting to the digital world. Wearables such as watches, virtual and augmented reality devices, software driven sensors, and smart appliances are all serving real-world applications today. With mobile being front and center more than ever, designers are looking to perfect their mobile-design skills for their clients. They have to prioritize the user experience when designing mobile apps, and designing native mobile apps that offer a richer experience than mobile web apps is the way to go. In this issue, CIOReview presents to you 20 Most Promising UX/UI Solution Providers who have successfully helped organizations with their innovative offerings. These companies pride themselves on keeping pace with the latest technological advancements in this domain. We hope this issue gives you helpful insight into this market landscape. Sudhakar SinghAssistant Managing Editorsudhakar@cioreviewindia.comUX Design Becoming an Essential Technology for Every Business PublisherEditor-in-ChiefManaging EditorOffice Editorial queries editor@cioreviewindia.com To subscribeVisit www.cioreviewindia.com/magazine-in or send email to: subscription@cioreviewindia.comCover price is Rs 150 per issueAshok KumarVirupakshi PattarAlok ChaturvediPradeep ShankarVignesh AnantharajCIOReviewSr. VisualizerGroup Art DirectorVP - Sales & MarketingMagendran PerumalCirculation ManagerEditorial TeamCIOReview No. 124, 2nd Floor, Surya Chambers, Old Airport Road, Murugheshpalya, Bangalore-560017Sheethal M SMaitreyeeCIOReviewAssistant Managing EditorSudhakar SinghVisualizerAdvertising queriessales@cioreviewindia.comBangaloreTel 080 46441103DelhiTel 011 45992100Sales & MarketingAmrit SinghIndranil ChakrabortyRavi Kalgi Rohit RaghubanshiPrinted and published by Alok Chaturvedi on Behalf of BizprintMedia Technologies Pvt Ltd and Printed at Precision Fototype Services at Sri Sabari Shopping Complex, 24 Residency Road Bangalore-560025 and Published at No. 124, 2nd Floor, Surya Chambers, Old Airport Road, Murugeshpalya, Bangalore-560017. Editor Pradeep ShankarCopyright © 2016 BizprintMedia Technologies Pvt Ltd, All rights reserved. Re-production in whole or part of any text, photography or illustrations without written permission from the publisher is prohibited. The publisher assumes no responsibility for unsolicited manuscripts, photographs or illustrations. Views and opinions expressed in this publication are not necessarily those of the magazine and accordingly, no liability is assumed by the publisher.Aarushi GhaiGurveen ChahalMonica PaulShaheen SaikiaSuchita Gonsalves
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